Intersport & Reebok Fit Pack for MFT
Intersport launched a one-month campaign on Spotify promoting their new Reebok “Fit Pack”. At the same time, all Intersport stores in Norway sold the training gear, consisting of shoes, shorts and t-shirts from Reebok. Keen on try something new, Intersport decided to try out Spotify’s new Mobile Free product.
Client testimonial: "When working with sporting goods, it is very good to use the combination of mobility and music. We had great faith in this when we started and the numbers more than confirm what we thought". Erik Solberg, Digital Strategy Director, Carat
Promote the “Fit Pack” training package from Intersport, brought to you by Reebok.
A cross-platform execution with audio format on all Spotify platforms