With Sponsored Session, your brand becomes a gateway to an enhanced streaming experience. Offer your audience the opportunity to unlock 30 minutes of uninterrupted listening in exchange for watching your brand’s video.
Users receive your brand’s Sponsored Session offer only if the app is in view, at the start of mobile sessions. After watching your video message, a clickable display unit appears, inviting further engagement and initiating the 30-minutes of uninterrupted listening.
The following spec sheet represents the requirements for Direct I/O. Please contact your account representative for the programmatic spec sheet.
Mobile, tablet devices.
Provided by Spotify
Maximum 30 seconds
HD 720x1280 or similar (portrait)
HD 1280x720 or similar (landscape)
RMS normalized to -14 dBFS
Peak normalized to -0.2 dBFS
Click commands and 1x1 tracking pixels only
All third-party tags and tracking URLs need to be in https format.
Be sure to share any requests for measurement with your Spotify representative in advance of delivering campaign assets. Your Spotify representative can confirm whether your desired measurement products and/or tracking pixels are supported under our data policy, and can direct you to our officially supported products as needed.
We request all creative assets at least 5 working days prior to the start of a campaign, except in extenuating circumstances.
We follow Better Ads Standards for desktop and mobile web ad experiences, as developed by the Coalition for Better Ads.